The Coffins Suppliers Association of America estimates that over 1.7 million caskets were sold in 2009, which translates into a billion-dollar business. Formerly, caskets could only be purchased through a funeral director or a mortician. In 1984, though, the Federal Trade Commission (FTC) ruled that people could purchase their caskets independently. Angered by this rule, funeral directors tried adding a surcharge for caskets purchased elsewhere. FTC blocked the surcharge as well. Since 1984, many casket "stores" and online distributors have opened. If you are considering becoming a casket distributor, be aware that it is illegal in some states unless you are a mortician.
1 Contact casket distributors as well as Casket Manufacturers to assess your inventory costs. For example, ask whether wood and metal casket costs are similar or whether you can buy directly from the manufacturer. There are various kinds of caskets such as maple, oak, steel, hardwood, bronze, and mahogany.
2 Determine how quickly both ordinary and custom caskets can be delivered. Customers might request special designs, modifications, or expedited service for larger people. Mention any store policies, such as no liability for delayed shipment due to inclement weather or acts of god.
3 Pick appropriate prices for your caskets. Evaluate your wholesale cost and add a reasonable mark-up so that you break even, which means that your revenue covers expenses. For instance, if a casket costs $650 Wholesale Caskets, you initially might mark it up to $1,050 if it is needed within two days.
4 Select an adequate location. Consider renting or purchasing property near funeral homes or cemetery. If you plan on selling caskets online as well, invest in a sufficient space so that you can store and maintain inventory levels.
5 Advertise continuously using traditional and unconventional methods. You might place an advertisement near your local newspaper's obituary section. Also establish a simple website that potential clients can browse or submit order requests.
